Social Mood Conference | Socionomics Foundation
Originally published in the Nov. 2010 Socionomist

Investors are again pinning their hopes on “decoupling,” the idea that the world economy is immune to the United States’ financial troubles. This rationale enjoyed its previous heyday just before the 2007 global collapse of financial markets. In October of that year, a week before the DJIA high, MoneyWeek reported, “Asia’s economies and markets have now finally ‘decoupled’ from the US.”

At the recovery high in December 2007, the Organisation for Economic Co-operation and Development said that to a certain extent, Europe had “‘decoupled’ its growth from the US.” But upon the panicky 15 percent drop into January 2008, Forbes debunked decoupling and presented a more socionomic explanation:

Decoupling was the latest of the periodic ‘it’s different this time’ theories to sweep through the world’s financial markets … . The decoupling theory is lying in ruins … . The unpredictable element of coupling in all these forecasts is global investor psychology. It’s being driven [more] by sentiment than anything.1

The October 2008 issue of The Elliott Wave Financial Forecast chronicled the shockwaves that took Europe by surprise. By the March 2009 bottom, the decoupling idea was mostly ignored or disparaged by the media. In April, Treasurer of Australia Wayne Swan said, “Far from the Asian countries decoupling from the United States, they have been affected [at] lightning speed by the recession in the United States and other advanced economies.” That same month, Reuters said a prolonged U.S. recession was “likely to undermine the (decoupling) thesis and the
market rally.”

But what a difference a social mood recovery makes! On October 4, 2010, with the Dow up 70 percent off its major low, Bloomberg headlined decoupling’s resurrection: “Wall Street Sees World Economy Decoupling From U.S.” The article says, “Wall Street economists are reviving a bet that the global economy will withstand the U.S. slowdown.” And in a burst of optimism, the World Bank’s new book, The Day After Tomorrow, provides an excuse to buy “emerging market” stocks:

Developing nations aren’t only decoupling, they also are undergoing a “switchover” that will make them such locomotives for the world economy, they can help rescue advanced nations.1

Note that socionomics does not posit that one economy pushes around another, but rather that much of the world shares the same social mood—as well as a common financial fuel: credit, which expands and contracts with social mood.

The October 2010 Elliott Wave Financial Forecast concluded—as it did prior to the 2007 peak—that credit flows continue to bind world markets in near-lockstep. “The all-the-same-market principle remains in place … a major trend reversal that extends to all corners of the financial markets is very close.”

We will see how the forecast works out. In the meantime, it is interesting to watch how social mood regulates the popularity of the decoupling idea.


1 Kennedy, S. (2010, October 4). Wall Street sees world economy decoupling from U.S.. Retrieved from

Socionomics InstituteThe Socionomist is a monthly online magazine designed to help readers see and capitalize on the waves of social mood that contantly occur throughout the world. It is published by the Socionomics Institute, Robert R. Prechter, president; Matt Lampert, editor-in-chief; Alyssa Hayden, editor; Alan Hall and Chuck Thompson, staff writers; Dave Allman and Pete Kendall, editorial direction; Chuck Thompson, production; Ben Hall, proofreader.

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Most economists, historians and sociologists presume that events determine society’s mood. But socionomics hypothesizes the opposite: that social mood regulates the character of social events. The events of history—such as investment booms and busts, political events, macroeconomic trends and even peace and war—are the products of a naturally occurring pattern of social-mood fluctuation. Such events, therefore, are not randomly distributed, as is commonly believed, but are in fact probabilistically predictable. Socionomics also posits that the stock market is the best available meter of a society’s aggregate mood, that news is irrelevant to social mood, and that financial and economic decision-making are fundamentally different in that financial decisions are motivated by the herding impulse while economic choices are guided by supply and demand. For more information about socionomic theory, see (1) the text, The Wave Principle of Human Social Behavior © 1999, by Robert Prechter; (2) the introductory documentary History's Hidden Engine; (3) the video Toward a New Science of Social Prediction, Prechter’s 2004 speech before the London School of Economics in which he presents evidence to support his socionomic hypothesis; and (4) the Socionomics Institute’s website, At no time will the Socionomics Institute make specific recommendations about a course of action for any specific person, and at no time may a reader, caller or viewer be justified in inferring that any such advice is intended.

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