Social Mood Conference | Socionomics Foundation

January 28, 2013

It was a messy separation: Americans had been in love with housing and real estate as a means of building their net worth for decades. Sure, there had been some regional setbacks, like Houston in the 80s or silicon valley, but mostly, it’d been a hallowed love story. Since the 50s, part of the American Dream had been home ownership. But then, disaster struck: social mood, at manic levels, triggered the sub-prime mortgage crisis, and real estate hasn’t been the same since. Americans kicked the housing market to the curb, and it’s been begging them to take it back ever since. And for a while, America wasn’t buying it.

But time heals all wounds, and just like Rachel forgave Ross, so has America forgiven real estate. CNN Money reports that home sales in 2012 were at their highest since 2007, the year of the stock market’s (and social mood’s) apex. Is improving social mood bringing confidence back to homebuyers? See what socionomists think right here.


If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.