Social Mood Conference | Socionomics Foundation

August 16, 2013

shopping retroradio-hu

NBC reported on August 14: “Findings from a new study show when we’re feeling blue and socially isolated, we shop. Shopping, meanwhile, makes us even more depressed and alone. To fix it, we shop—and the vicious cycle continues.” But what a difference from the findings presented in Women’s Health magazine a few years ago: “There already is a well-established link between shopping and a heightened sense of happiness. … shopping will give you the same kind of high by releasing a flood of endorphins–the feel-good chemicals in your brain, says Nancy Irwin, Psy.D., a Los Angeles–based psychotherapist. ‘Shopping can be extremely thrilling,’ Irwin says.”

To read more about social mood and shopping, Click here >>


If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.