Social Mood Conference  |  Socionomics Foundation

Editor’s note: In this interview, we look at social mood’s profound impact on politics in the U.S. today. It is not our goal to judge the beliefs, but to dispassionately assess how mood drives them.

When Donald Trump announced he was running for president in June 2015, many traditional pundits and political commentators brushed him off. Now, ten months later, much of the establishment is reeling: Donald Trump has essentially clinched the Republican nomination.

Robert Folsom explains how Trump rode a wave of negative social mood to the top. Watch.

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