Social Mood Conference | Socionomics Foundation

September 15, 2016

sugarSugar industry executives in the 1960s paid Harvard researchers to publish an influential research paper that downplayed a link between consuming sugar and heart disease. A just-published article in JAMA Internal Medicine says the Harvard researchers failed to disclose a conflict of interest, skewed scientific literature, and deflected blame away from sugar and towards saturated fats.

The Sugar Association stirred the confectioners pot, issuing a statement that questioned the author’s motives and accused JAMA Internal Medicine of “conveniently align[ing] with the currently trending anti-sugar narrative.”

There’s more to this tale. Social mood has regulated U.S. sugar consumption for 200 years.


If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.