August 30, 2018
This coming Thanksgiving weekend, golf icons Phil Mickelson and Tiger Woods will go putt-to-putt in an ultimate winner-takes-all charity exhibition. We have often shown that golf is a positive mood sport: Its popularity rises when social mood trends positively and people feel confident enough to give more time to leisure.
The “prescient timing” of major golf exhibition matches over the course of the past century is fascinating. See the chart for yourself in Murray Gunn’s article in the August Socionomist.
If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.
The Socionomist enables you to see trend-shaping waves of social mood, as reflected by the stock market — and capitalize on them. The June issue looks at phases of social mood and features a “Research Roundup,” which highlights five academic studies that shine a light on important aspects of socionomic theory. Mood Riffs topics include “quiet luxury,” loneliness, the Writers Guild strike and efforts by countries to trade in currencies other than the U.S. dollar. Read the June issue when you become a Socionomics Premier Member.
