Social Mood Conference | Socionomics Foundation

December 12, 2022

The Federal Reserve Bank of New York’s Credit Access Survey showed that demand for consumer credit declined in 2022 with one notable exception: credit cards. The NY Fed said that while most credit categories saw flat or deteriorating demand, “the strength in credit card demand and access coincided with the record growth in credit card balances over the past year.” Furthermore, consumers reported that they anticipate being more likely to apply for even more plastic in the coming year, while being less likely to apply for a car or home loan.

Typically, increases in aggregate debt levels indicate a more positive mood, as both borrowers and lenders are optimistic that the loans will be repaid. With overall consumer demand for credit showing some cracks while demand for credit cards remains robust, are we seeing the beginning of a tug of war between positive and negative mood influences as the mood trend transitions?

Learn more about how society changes as social mood shifts when you read Robert Prechter’s classic report, “Popular Culture and the Stock Market” (available with a free SocioClub signup).


If you look closely, you can see patterns in social mood that help you predict social trends. Learn more with the Socionomics Premier Membership.