Advancing the study of social mood & action.

What is Socionomics?

It starts with a simple observation:
How people FEEL influences how they ACT.

We look at how society is feeling today – so you can anticipate how society will behave tomorrow. We track social mood in real time across the globe. You’ll see how changes in social mood shift everything from the songs people want to hear to the leaders they elect; from people’s desire for peace to their hunger for scandals. Learn more.

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We’ll email you salient updates and insights to help you learn, understand and tap into changes in social mood. 

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Once you start seeing the world through the socionomic lens and understand the implications of changing social mood, new opportunities jump out at you.

New Issue ↗

WAR! It isn’t just bombs and jet fighters. It’s also the cyber breach of millions of people’s personal data. Our new issue examines how negative social mood has caused the “rules of war” to be rewritten. Also, a special report draws important parallels to Argentina’s current political climate to that of its 1970s-80s Dirty War period. 

The Socionomics Institute’s in-house periodical, The Socionomist, helps readers capitalize on social mood. Each month, our analysts home in on today’s most pronounced trends, and assess how they may portend bold new changes that no one else sees coming. Politics, fashion, music, disease, family, religion, corporate culture – they are all powered by social mood. The Socionomist prepares you for if – and when these passing phases will become long-lasting opportunities.

Get the issue now when you become a Socionomics Premier Member.
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Buy the single July issue for just $50.