What is Socionomics?
It starts with a simple observation:
How people FEEL influences how they ACT.
We look at how society is feeling today – so you can anticipate how society will behave tomorrow. We track social mood in real time across the globe. You’ll see how changes in social mood shift everything from the songs people want to hear to the leaders they elect; from people’s desire for peace to their hunger for scandals. Learn more.
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Once you start seeing the world through the socionomic lens and understand the implications of changing social mood, new opportunities jump out at you.
New Issue ↗
Pinch us, this can’t be reality! In the last year, the U.S. has seen the most sustained increase in political violence since the 1970s, while an alleged murderer has been hailed the “New American Hero.” Meanwhile, open A.I. threatens to upend the entire, human-powered global economy.
The new April 2025 Socionomist shakes us awake. Each of these shocking developments are driven by the same force: negative social mood. Plus, our “Mood Riffs” explain why boating accidents are on the rise, political approval is on the skids, and famous artwork is disappearing from museum walls.
The Socionomics Institute’s in-house periodical, The Socionomist, helps readers capitalize on social mood. Each month, our analysts home in on today’s most pronounced trends, and assess how they may portend bold new changes that no one else sees coming. Politics, fashion, music, disease, family, religion, corporate culture – they are all powered by social mood. The Socionomist prepares you for if – and when these passing phases will become long-lasting opportunities.
Get the issue now when you become a Socionomics Premier Member.
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Buy the single April issue for just $50.